Burger King
Emphasis
Burger King shows emphasis in a few different ways. The biggest emphasis I see is the giant burger towards the top of the page. It brings your eyes to it, so you get hooked into buying a burger. They also use emphasis by making their widgets vibrant and big, so your eyes are drawn towards it. Burger King's Website
Caribou Coffee
Unity
I loved how Caribou used unity to pull customers in. Throughtout the whole website, they use the same blue in their backgrounds, text, and buttons. They also have the same warm, yellow-orangish color to fit their fall theme, and they put it throughout their website to pull everything together. The font also stays the same and the size doesn’t
fluctuate. Caribou's Website