Upon visiting the Hulu welcome page, the first thing you notice is their use of contrasting colors that fix your attention on important information. Hulu uses a bright emerald green as a key to their company’s color palette and recognizability, which is incredibly noticeable when they pair that color upon darker backdrops. This contrast is emphasized even the webpage occasionally swaps to a dark green backdrop that emphasizes white text. GO!
Apple uses gradation throughout their website in a way that is very subtle yet very smart. Catching your eye with different infographics with mixing colors to occasionally creating subtle gradients through different slides of info while you scroll. Giving dark colors that contrast and catch your eye that subtly shift into colors that give their products more emphasis. GO!
Spotify balances their different websites visually very well. From their media players having a very organized layout that balances information on both the sides and the center of the screen. Whereas the spotify.design website by using color and balancing text with images. By far, Spotify’s websites are my favorite webpages to explore within because of how much I enjoy seeing their design choices. GO!
Waaarhol.com is not a website, but an experience. While it is entertaining to scroll through the page and learn the story of Andy Warhol, the designers who created this site used amazing unity throughout the website by using Warhol’s art pieces and incorporating them into the websites visual style with colors and transitions that match his own works. The unity throughout the entire website is awe inspiring. GO!